Portfolio
Higrow
Higrow develop innovative accessible gardening solutions. The company was expanding rapidly and needed to realign their retail marketing presence to continue their growth and further increase sales.
Our solution was to simplify and reinforce the product messages whilst retaining their recognisable brand identity. We also brought the fun and life back into their retail marketing by introducing bright, colourful, eye-catching graphics.
Marketing services provided:
- Poster Design
- Stationary Design and Print
- Leaflet Design and Print
- Website Design and Development
"The service from Umber Creative was excellent in all aspects of the work undertaken."
[Margaret Rose - Owner]
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Poster Design
Higrow have a unique growing product called Sproutapouch. This is a grow bag which fastens on to a sunny window. Unfortunately it doesn’t lend itself to being photographed. Our solution was simple. Illustrate the Sproutapouch on a window instead of relying on ineffective photography. Both the client and their retail partners loved the design and sales of the product have increased.
Stationary Design and Print
We are pleased with the simple but effective business cards we produced for Higrow. The card shown above was printed on a 300gsm artboard and matt laminated to give them a professional hardwearing finish.
Leaflet Design and Print
We designed and produced a bold, colourful leaflet to showcase Higrow’s unique range of products. We sought to reinforce the key values of the brand with vibrant photography and an engaging typeface.
Leaflet Design and Print
We created a mailer to help demonstrate the Sproutapouch product to potential retailers. The aim was to quickly explain and promote an unusual product in a way that enabled quick understanding.
Website Design and Development
We designed and developed the new Higrow e-commerce website to make use of the existing store whilst giving the website a whole new look and feel with an emphasis on increasing sales.
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